It is a trend that businesses often invest much in digital marketing. They also spend a lot of money on social media to increase their brand exposure – a way of selling products online. Many companies even have their strong marketing teams. They even hire SEO agencies or consultants, freelancers to improve their online marketing strategy for websites.
In these situations, SEO or Search Engine Optimization plays an important role in the development of a website. It helps the website get a better rank for the keywords and landing pages. In fact, the first step to do SEO is to do an SEO audit initially. This process is quite time-consuming. We will need to analyze a list of many pages of the website and need the support of technical tools in this case. We can find out many SEO audit tools to audit and analyze all the necessary websites to see what the problem is. Of course, we need to prepare an audit report in detail, with full recommendations to increase the rankings and search results after all.
Here are the top 10 SEO auditing tools we suggest you choose in 2020.
Woorank is an effective tool which can help to analyze the website. It is very helpful for the web owners, SEO agencies and even for digital marketing companies. Woorank gives the users information in detail for On-page or Off-page SEO, broken links and even locate defective website pages. It also gives a list of recommendations for you to improve the visibility and ranking.
This one has a free trial for you to start with and also have paid versions. You just need to download from the internet and get some minutes watching tutorial video to start with. SEO consultants can fix website issues easily and quickly.
Semrush is often used to do research. It is used to track organic keywords, PPC keywords, backlinks, or competitors. You can use this to powerfully track the data of the competitors and use this for SEO effort to increase your website ranking.
Raventools is a kind of SEO audit software tool. It is suitable for digital agencies or SEO consultants. It gives the users quality reports with a long list of SEO issues and recommendations. You can have any suggestions to apply for the websites from speed, design, reputation to backlinks and online reputation.
This tool is effective in case you need to do research or optimize the website. It helps to give detailed reports for audit, marketing, and even social media. In fact, this can be the best tool for people who want to run marketing campaigns to improve the rankings of the website.
One more SEO audit tool you can care about is Moz. This tool is suitable for big SEO agencies or marketing companies. It gives the users chances to do big researches and extensive SEO processes. SEO experts can also use Moz rank, together with Domain authority and page authority to make consideration. They, of course, often do link building in this case, too. This tool has a free trial and pro versions for you to choose. It can be used for small or big business.
WebCEO is another audit tool we suggest to you. This one is used to locate all the problems of a website. It is a kind of SaaS platform which is used for tracking SEM campaigns, managing links and so on. WebCEO is also helpful when helping you optimize your website.
SpyFu is used for extracting insight of your competitors. You can know all the activities of them and set up your own marketing campaigns. It is very effective for SEO agencies or website owners. You can use it to do online marketing, sale activities or digital marketing. You just need to put a URL in the homepage of this tool to know all the insights you need. Some things you may care is keywords, backlinks, ranking or searches figure.
7. SEO Site Checkup
SEO Site Checkup is a free auditing tool you can use to save money. It is a good tool to analyze the website you need. SEO Site Checkup can give many categories for you from mobile usability, social media, server, SEO issues to security and semantic web. You can get all the data you want from search engines. It can show you detailed information from site health score to the failed checks of it.
8. Found’s SEO Audit Tool
One more auditing tool in this list is Found’s SEO Audit tool. This one is suitable for g\digital marketing agencies and even freelancer, Users can use this to trace website problems and get recommendations to fix them. You just need an URL and add it in the tool. After that, you can get a long list of information from content issues, external links, and technical problems. You can download the PDF format file to share with your clients and other people.
Seoptimer is also free. This auditing tool can help to locate all the website issues. This one also gives you suggestions to fix the problems to increase the website ranking. The free version is on the Google Chrome extension. You just need some minute downloading from the internet and prepare for auditing your pages.
10. Screaming Frog
The last SEO auditing tool we mention today is Screaming Frog. It is a desktop program used to analyze the whole website. It gives the users detailed insights and a full list of SEO problems. With this, you can examine many parameters such as outbound links, site links, security, anchor text, meta descriptions, ALT tags, broken links and response time. This one can crawl more than 500 URL for free.